Rubbermaidstore Ontario

Forget Lego, to imagine

The Blog Javier Cerezo ( ideacreativa ) I found this campaign Lego:

Using the maximum, over a picture is worth a thousand words, Lego launched these graphs where symbolism is very clear and brings you a smirk, among other things because you remember your childhood and what you could get to build with a few pieces.

addition, well-run on the target, both children, who are the ones who ask so striking about the graph, and old, who opted for the creativity of children today day things are becoming more planned.

I'm surprised that there is no text, even though the logo is in the product box, is reduced to a minimum, is that when all is said, why state the obvious?

Production: Leo Burnett Moscow (by the way, very original page, go).